Beth Barnett

Graphic designer and illustrator






References on request.


Why Avery, Brown & me?

I haven't taken the most traditional route to get to where I am today, but I think that's part of what makes me a great fit for Avery & Brown. One of my biggest takeaways from running my own business is an appreciation of how many plates there are to spin on any given day, and how many roles it's necessary to fill. My combined experience within design and communications means I can bring a unique skillset to branding and marketing - an understanding of both the power of language and strong visuals. While I've built up my technical skills and knowledge of design through on-the-job experience, my academic background provides me with a solid foundation of excellent written and verbal communication, research skills, and attention to detail. 

The past year has highlighted to me the importance of making a meaningful contribution in my career. While I love what I do, I'd like to focus more on working with clients who align with my own world view and values - taking on this role within Avery & Brown would enable me to do that. My husband is the co-founder of a financial technology company within the ESG sector, so I'm familiar with the industry and have a genuine appreciation of the need to create a more socially-conscious and sustainable corporate sector. 

Working freelance has also reminded me of the joys of working within a team, both socially and from a development perspective - I've got so much left to learn and can't think of a better next step than working within a dynamic start-up that's looking to make waves.

The journey so far...


My first illustration commission was a series of drawings for the college's anniversary celebrations.


Screenshot 2021-08-17 at 15.04.42.png

Very happy to finally graduate and get on with something a little more practical.

Untitled_Artwork 139_edited.jpg

Spending a lot of time with a letter press

and printing ink





Screenshot 2021-08-17 at 15_edited.jpg
Screenshot 2021-08-17 at
Screenshot 2021-08-17 at 15.04.08.png
Screenshot 2021-08-17 at 15.04.02.png


Finished school with A*A*BB at A-level and 11 GCSEs

September 2017

Got married and started taking on my first freelance illustration commissions



Graduated from Queen Mary, University of London with a First Class BA in English Literature


Left Hurst Street Press and St Hugh's to start a new job as a Communications Officer in the Undergraduate Admissions and Outreach department at Oxford. Proudest achievements:

Untitled_Artwork-1 10_edited.png

project-managing the undergraduate prospectus: liaising with external designers and printers, and around 300 internal stakeholders;

Untitled_Artwork-1 10_edited.png

updating and redesigning other print materials (I took over this work from the in-house design team) - including a new Families’ Guide and Open Day Guide;

Untitled_Artwork-1 10_edited.png
Untitled_Artwork-1 10_edited.png
Untitled_Artwork-1 10_edited.png

contributing to the university’s undergraduate website (over 350 web pages and 16.5 million annual visitors);

assisting on production of podcasts on various topics including "Oxford Interviews" and "Fees & Finance";

being appointed department lead on the storage and maintenance of a GDPR-compliant image library, including running an annual student photoshoot;

Untitled_Artwork-1 10_edited.png

writing and designing newsletters via MailChimp and Adestra for various demographics including teachers and prospective applicants, with a collective reach of c.30,000.


Stayed in Oxford and started work at St Hugh's College as a Graduate Admissions Officer. Proudest moments:

covering a communications position on top of my normal role - running all social media platforms and website content for six months;

designing and writing an informal staff introduction booklet, now employed by HR as part of official inductions;

project managing a student photo shoot for college publicity materials in conjunction with the Development Office;

Untitled_Artwork-1 10_edited.png
Untitled_Artwork-1 10_edited.png
Untitled_Artwork-1 10_edited.png
Untitled_Artwork-1 10_edited.png

being chosen as an example of best practice in the university for my admissions process, and asked to share it with over 50 colleagues.

Untitled_Artwork-1 10_edited.png

being nominated as Chair of Staff Committee, the representative for non-managerial staff.


Co-founded Hurst Street Press, an independent publisher, producing

books using traditional techniques of

printing and binding. Proudest

achievements include:

Untitled_Artwork-1 10_edited.png

producing 7 original publications and 5 commissions: designing pre-press scripts via InDesign, including imposition, typesetting, final proofing and overseeing the editorial process;

building a WordPress website and eCommerce platform from scratch;

developing a social media strategy and various marketing campaigns on Facebook and Instagram;

managing a diverse portfolio of events from panel discussions to book launches for 100+ guest events in London, Oxford and Bristol. 

Untitled_Artwork-1 10_edited.png
Untitled_Artwork-1 10_edited.png
Untitled_Artwork-1 10_edited.png

seeing our books stocked in Blackwell's, Foyle's, Daunt Books and the LRB Bookshop;

Untitled_Artwork-1 10_edited.png


Moved to Godalming in Surrey, continuing to work remotely for Oxford until October, when I left to start freelance work. Proudest

achievements so far:

Untitled_Artwork-1 10_edited.png

working as a freelance graphic designer for major clients including MHP Engine, AstraZeneca, Takeda, Benga Riverside School and the University of Oxford;

designing a wide range of art prints and paper goods featuring my original illustrations, and selling them around the world (from Finland to Canada).

Untitled_Artwork-1 10_edited.png

building a Wix website and eCommerce platform and social media presence from scratch;

Untitled_Artwork-1 10_edited.png
Untitled_Artwork-1 10_edited.png


Joined Avery & Brown as a Junior Graphic Designer?!


Graduated from the University of Oxford with an MSt in English Literature 

Would I be a good fit?

Technical skills

+5 years

  • Adobe InDesign

  • Adobe Illustrator

  • Mac OS X

  • Microsoft

  • MailChimp

+3 years

  • Adobe Photoshop

  • Adobe Bridge

  • WordPress, Wix, Drupal

  • Adestra

Professional experience

  • +3 years graphic design experience (editorial, web design & brand assets)

  • Project management

  • Illustration (digital & vector-based)

  • Professional copy-writing & proofreading experience 

  • Social media campaigning